Unity Brand Studio.

Unity’s Global Brand Studio was built to scale alongside the company’s evolution—from indie game engine to global real-time 3D platform. Over more than a decade, the team architected and matured a comprehensive brand function designed to inspire creators, inform markets, and align with Unity’s mission and values

Under my leadership, the studio became a multidisciplinary powerhouse, integrating brand design, storytelling, strategy, content creation, copywriting, and experiential design. We delivered high-impact creative across every touchpoint—product launches, go-to-market campaigns, events, web, and internal comms—grounded in deep product knowledge and customer empathy. From shaping identity systems and strategic narratives to building immersive RT3D brand experiences, our work consistently reinforced Unity’s positioning and supported business outcomes at scale.